Stuck with the user persona?
Here is a video that might help you learn more about what a user persona is, and why it’s so important in the design thinking process.
Week 1 – Build a Product
Design something people actually want.
You’ll learn how to turn your art or skill into a product that sells. We’ll explore how to find your niche, understand your audience, and shape your creative idea into something people are excited to buy.
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Week 2 – Pricing & Money
Learn how artists really make money.
We’ll break down how to price your work, cover your costs, and think about income as a creative. No confusing finance talk—just clear steps for getting paid properly for what you do.
Week 3 – Sales & Negotiation
Sell your work with confidence.
Learn how to talk about your work, approach customers, and handle sales without feeling awkward. You’ll also practice how to set boundaries, negotiate fairly, and feel confident asking for the price you deserve.
Week 4 – Brand Like a Pro
Build your brand and portfolio.
This week is all about visuals and storytelling. You’ll create basic brand materials—like a logo, artist bio, and simple portfolio—and learn how to present yourself and your work clearly and professionally.
Week 5 – Content & Marketing
Get your work seen (without being annoying).
Learn how to share your work online, build a simple content plan, and connect with an audience without needing to “go viral.” We’ll show you what works for creative businesses—especially when you’re just starting out.
Week 6 – Launch Your Business
Make it official. Get it out there. Learn the basic steps to register your business, set up for tax time, and make your first sale. You’ll walk away with a real plan—and real tools—to launch your art business with confidence.